McDonald Butler is a business to business marketing agency that builds and nurtures prospect communities on behalf of our clients.

Specialising in the IT and technology space McDonald Butler has the capability to create, manage and run integrated marketing campaigns across a number of industry verticals including retail, finance, manufacturing, utilities, professional services and public sector. Headquartered in London we can deliver integrated marketing campaigns across Europe, into South Africa and the Americas.

Our Philosophy
In so many organisations there is disconnect between marketing and sales where marketing has struggled to show real value and ROI to the business. We are actively pioneering a new connected approach to marketing and sales.

How?
We develop marketing programmes for our clients which:

• build C-level relationships for your priority target accounts
• create a warm community of prospects and a sustainable lead pipeline
• develop compelling market messaging which differentiates your company
• position you as market leaders and build your brand profile and position
• provide in-depth market insight and business intelligence
• provide 100% visibility and ROI on all marketing activity