Welcome to McDonald Butler
We are a strategic B2B sales and marketing agency specialising in the IT and technology sector. We unite sales and marketing functions in ambitious companies to drive better audience engagement, forge stronger relationships and accelerate sales results and ROI by:
- Providing in-depth market and competitor insight, technology marketing consultancy and cross-vertical business intelligence
- Developing brand stories, sharing engaging social dialogue that unifies thinking and multiplies rewarding connections
- Building and nurturing social communities
- Designing intelligent inbound and outbound demand generation programmes
- Providing established ‘virtual’ marketing support to compliment your existing team
- Identifying the right people, building galleries of knowledge through data to inform better decisions
- Driving channel and alliances partnerships to maximise reach and impact
- Providing event advice, experience and insight to help shape your event programmes
- Giving 100% visibility on campaign results and measurable ROI.
We share technology marketing expertise and support the world’s largest and most innovative B2B companies, including IBM, Microsoft, Oracle, Zebra, VMware and Hewlett Packard Enterprise – to name but a few.